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42 Rules: The Politics of Product Management blogs.adobe.com
in Product Marketing

Dig­i­tal mar­ket­ing man­agers, and prod­uct man­agers alike, have lots of constituents—stakeholders whose “votes” mat­ter. The polit­i­cal clout held by a net­work of depart­ments, cus­tomers, and crit­ics can have an unex­pected effect on any new release, prod­uct design, or ad campaign. Continue Reading

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